The game

GrowerZ is the revolutionary card game on Cannabis cultivation!

Start the home-grow adventure by challenging your green-thumb skills, choose a character and build your own secret garden: select the best tools, exchange knowledge and tips with your neighbours, try to achieve the best results in growing techniques. Find the most suitable strains the everyday lifestyle and respect your equilibrium in quantity and quality of weed!

GrowerZ is a DRAFT, imagined to be set in a context of legalization each player will have to choose between several options in order to build his/her own garden during the four season of a year. According to the character you will choose you will have to reach a specific goal in terms of quantity and quality, each player will have to produce according to his/her own needs.

The Research

We conducted in June 2016 a both qualitative and quantiative research about Cannabis and Legalization in Italy, running a focus group and receiving over 1250 single answers to our online survey. Results have given us many interesting insights about some very important details of the game development: we could verify how a game can deeply influence on a cultural and social leven providing information and training.
Both reports of the focus group and survey are available for the download (only in Italian).

Grow Your Own

In many countries is today possible to buy Cannabis seeds and to grow your own plants. Several studies propose the possibility to grow your own plants, with a specific regulation, as one of the most effective and simple model of legalization: you reduce illegal markets and criminal activities linked to it, you improve the quality of Cannabis at disposal, at the same time create working opportunities, GDP and tax income. 
GrowerZ Card-Game offers the possibility to think about a possible model of legalization, already effective today in some country of the US and in several countries of the EU. 
Which future is possible to imagine on an international scale? 


Ivan Art

GrowerZ cardgame’s graphics and illustrations are executed by Ivan Art, internationally renown for his commitment towards spreading cannabis awareness. Ivan’s ironic and humorous approach brings the players closer to an interesting social analysis in an enjoyable and playful manner. Check out other great works on his website!

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APP Growerz

GrowerZ the Cardgame is supported by a free, light and very easy Android Application. Download the APP and enjoy playing GrowerZ in a more comfortable way!

download the APP

score points with Android APP [video]



Demoelà Società Cooperativa
Viale Franchini 24/2 – 16167 Genova, Italy
P.Iva 02386180992